You are working directly with me, which gives you the flexibility of Freelance SEO with a more personal service. Some clients prefer that direct access because communication is simpler and the work stays consistent.

If you were originally looking for an SEO Agency, this can feel more straightforward. If you wanted a Freelance SEO Consultant, you still get that one-to-one support.

Yes. Local SEO is one of the main services I provide. I help businesses improve visibility for local searches, map-based searches and service-led phrases linked to Wigan and nearby areas.

That can include page optimisation, local keyword research, Google Business Profile work, citation development, content planning and on-site improvements. The aim is to make your business more visible when nearby customers are actively searching for what you offer.

My WordPress SEO Services cover strategy, audits, keyword research, on-page work, reporting and ongoing optimisation. I also provide Technical SEO when a site needs stronger foundations. Content SEO is included where pages need better relevance and stronger topical depth.

If needed, I can also support related channels such as Pay Per Click campaigns. That makes it easier to combine organic work with paid search activity.

Yes. I work with businesses that sell online and need a stronger E-commerce SEO plan. If you run a store and need category optimisation, technical fixes or better content structure, I can help.

For some projects I work in a way similar to an ecommerce SEO agency. I also provide Shopify SEO where collections and internal linking need better planning.

SEO is the process of improving a website so it performs better in organic search results. SEO marketing is a broader phrase that usually refers to how search work fits within the wider digital plan.

In practice, the two overlap. When I provide SEO marketing, I connect rankings and traffic to real business goals.

In most cases, yes. An SEO Audit helps show what is already working, what is broken and where the biggest opportunities sit. That can include technical issues, indexing problems, weak content or missed keyword opportunities.

Starting with an audit means the SEO Strategy is based on evidence rather than assumptions. It also gives you a clearer idea of priorities and likely next steps.

SEO takes time because search engines need to crawl, process and re-evaluate changes before stronger results appear. Some improvements can show within a few weeks, especially if technical issues are holding the site back.

A realistic timeframe often depends on competition, site history, content quality and the strength of your current setup. The best SEO Results usually come from steady, consistent work rather than one-off changes.

Yes. Many businesses already have a website that looks fine on the surface but has technical problems underneath. Technical SEO work can involve speed improvements, crawl fixes, duplicate content issues, indexing controls, schema and broken internal links.

These changes often make it easier for search engines to understand the site properly. That usually supports stronger SEO Performance over time.

Both descriptions fit what I do. Some businesses look for an SEO Consultant because they want guidance and strategy. Others want an SEO Specialist who can get hands-on with the actual work.

I also support businesses that want SEO Consultancy without the usual layers. For companies that need experienced help, I can act as one of the SEO Experts they rely on.

The biggest difference is direct access and accountability. With many larger SEO Agencies, the sales conversation and the day-to-day work are handled by different people.

With Wigan SEO, you deal directly with the person carrying out the work. That usually leads to clearer communication and faster decisions.

Yes. I offer flexible SEO Packages based on the size of the target area, the competitiveness of the market and the amount of work required each month. Some businesses need a lighter local campaign, while others need a wider regional or national plan.

The right package depends on your goals, your current website condition and how competitive the market is. I keep things flexible so the work fits the business rather than forcing the business into a rigid package.

Yes. I can support agencies that need white-label fulfilment, overflow support or behind-the-scenes delivery. That can include audits, content planning, campaign support and Technical SEO fixes.

For some agencies, I effectively act as a Freelance SEO Specialist they can rely on. Others use me as a Freelance SEO Consultant when they need senior input.

No. Local businesses are a major part of what I do, but I also work with companies targeting regional, national and online markets. The main thing that changes is the scope of the campaign and the level of competition involved.

So while SEO Wigan is strongly focused on local search, the work can scale into broader campaigns where needed. That is where a clear SEO Strategy becomes especially important.

Yes, and that matters more than simply increasing visits. More traffic is only useful if it comes from the right people. I focus on intent-led keywords, page structure and clearer calls to action.

That way, SEO Traffic growth supports lead quality rather than just boosting numbers. The aim is better conversions, not just more sessions in a report.

Yes. Shopify SEO often needs careful handling because category structures, product duplication, tags, filters and thin content can all cause visibility issues if they are not managed properly.

I can help improve collection pages, internal linking, metadata, content depth and technical setup. That makes the store easier to crawl and easier to understand.

I work with service businesses, local companies, trades, professional services and online retailers. Some want an alternative to a traditional SEO Company. Others are specifically looking for a Freelance SEO Consultant who can give direct input and carry out the work properly.

The common thread is that they want practical SEO Solutions and honest advice. They also want work that is tied to real business goals.

Yes. Ranking drops can happen for different reasons, including technical problems, lost relevance, site changes, stronger competitors or algorithm shifts. The first step is to identify the cause rather than guessing.

From there, I can review affected pages, check visibility trends and assess Technical SEO issues. In many cases, the right corrections can gradually restore lost performance.

I look at rankings, traffic, enquiries, leads, conversions and the overall quality of the search visibility being built. Rankings matter, but they are only one part of the picture.

Good SEO Results usually show up as stronger enquiry volume and more relevant traffic. They can also appear as better performance from the pages that matter most to the business.

My pricing starts from £40 per hour, with monthly work tailored around your goals, market and workload. Some businesses only need focused local support, while others need wider campaign management and ongoing site improvements.

If you want to work with an SEO Consultant, I keep pricing clear and practical. If you were comparing me with an SEO Company, the aim is still the same. I want to provide value, transparency and sustainable growth.